If you want reliable quality and a decent offer? Go Sainsbury’s or Tesco. They are the safe bets.
If you want to feel like a wizard who found treasure? Go Aldi or Lidl. The price will make you giggle.
If you want to impress a date? Buy the M&S lamb. Just don’t check your bank account afterwards. Some things are worth the drama.
So, next time you’re wandering the aisles, hold your head high. You now know the map. You know the players. You, my friend, have the power.
Now go find that lamb. Your roast dinner is calling.